Friday, December 21, 2007

2008: The Year Of Idea Management?

Over at Business Week, Bruce Nausbaum is making his predictions for innovation in 2008. Bruce writes:
The demand for innovation is soaring in the business community . . . nearly all CEOs and top managers who have learned the language of innovation are now seeking the means to make it happen. It took the Quality Movement a generation to change business culture. The Innovation Movement is still in its infancy, but it's growing fast. You can see that in the vast changes taking place within the field. Companies are demanding new tools and methods to execute that change within their existing organizations
Idea Management Systems are one of the central new tools and methods for consistently achieving significant innovation outcomes, and for managing innovation with the same degree of rigour and discipline as other core business functions. Idea Management is a mature and evolving toolset that's ready for more consistent and widespread adoption, and companies are likely to increasingly focus on Idea Management as a key point of differentiation and competitive advantage through consistent and repeatable innovation across products, services, processes and business models.

It will be interesting to see what 2008 brings for Idea Management.

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