Saturday, October 27, 2007

Richard Platt on Innovation Management

Richard Platt, former corporate innovation manager and senior instructor for innovation methods at Intel Corporation, is giving a series of podcasts and slideshows on innovation management for ebizQ.

In the podcast and slides, Richard argues for a multifaceted and "requirements driven" or organization-specific approach to innovation, including elements of:
  • Idea Management: "development of organization-specific methods for managing idea generation processes."
  • Product Development Management: "realization of ideas in the form of commercial products and technologies."
  • Environmental Innovation Management: "scanning the environment to forecast future innovations and threats."
  • Enterprise-wide Innovation Management: "creation of an organizational culture that stimulates creative thinking."
  • Innovation Life Cycle Management: coordinating innovation across the lifecycle and managing innovation metrics and incentives

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